Utility Customer Education Program


Formed by CSE, the Utility Customer Education Program provides consumer information on plug-in electric vehicle (PEV) charging programs and special electricity rates offered by local utilities in California.

The program is a way for participants in the Clean Vehicle Rebate Project to learn about utility-specific benefit options available to them. The initiative focuses on the importance of notifying the local utility upon purchasing a PEV, special utility rates available for PEV owners, various metering options available and other programs or incentives offered by participating utilities.

Visit the CalETC Dashboard (participating utilities only)


Utility Customer Education Program Impacts

128,000 inserts

More than 128,000 CVRP applicants have received utility-specific inserts with their vehicle rebate checks.

75% opt-in

Some 75% of CVRP applicants have opted-in to receive additional information from their utility regarding EV charging rates.

Program at a Glance

Program Goals

Connect California PEV owners and utilities to promote effective utility-customer engagement

CSE's Role

Administer the program as an extension of CVRP outreach and education


Key Partners

California Electric Transportation Coalition, California Municipal Utilities Association, Los Angeles Department of Water and Power, Pacific Gas and Electric, Southern California Edison, San Diego Gas & Electric, Sacramento Municipal Utility District

State Policies Supported

ARB 118, utility TOU (time-of-use) rates, utility notification

Impact Statement

Bridging the gap between new EV owners and their local utility